Privacy Policy
What we collect, why we collect it, and what we do with it.
This policy explains how Wild Sun Ltd (“Wild Sun”, “we”, “us”, “our”) handles personal information collected through wildsun.net and during the course of our work with clients.
We are the data controller for the personal information we collect through the Site. Our company number is 03698765 and our registered office is 167-169 Great Portland Street, Fifth Floor, London W1W 5PF, United Kingdom. You can contact us at [email protected].
1. What we collect
When you submit a contact form. Your name, email address, the company you are contacting us on behalf of (if you provide it), and the content of your message. The form also records the time of submission and a basic technical fingerprint used to filter automated submissions.
When you email us. Whatever you choose to put in the email, plus the technical metadata your email client sends (your address, subject line, server headers).
When you browse the Site. Information collected automatically by our analytics provider. See the section on cookies and analytics below.
We do not knowingly collect special category data (for example, data about health, race, religion, sexual orientation or political views) through this Site. Please do not send us that kind of information through a contact form.
2. Why we collect it and the lawful basis
We process your personal information for the following purposes:
| Purpose | Lawful basis under UK GDPR |
|---|---|
| Responding to your enquiry and following up about possible work together | Legitimate interests — engaging with prospective clients |
| Sending you a written proposal or contract you have asked for | Steps prior to entering a contract |
| Delivering services under a signed engagement | Performance of a contract |
| Keeping records of business communications for tax, accounting and regulatory purposes | Legal obligation |
| Improving the Site (aggregated analytics) | Consent — you can withdraw it at any time |
If we ever want to process your information for a purpose that is materially different from the one we originally collected it for, we will contact you first.
3. Cookies and analytics
The Site uses Google Analytics 4 to understand which pages are read, how long people spend on them, and how visitors arrive at the Site. Google Analytics sets cookies in your browser for this purpose. See our Cookies Policy for the full list and for instructions on how to refuse or withdraw consent.
We do not use advertising cookies. We do not run third-party advertising on the Site. We do not sell behavioural data.
4. Who we share your information with
We share your personal information with the following categories of recipient, and only to the extent needed:
- Email infrastructure. Postmark (sending), our mailbox provider (receiving and storing). When you submit a contact form, the contents are forwarded by email to our team via Postmark.
- Form processing. Our contact form posts to an automation workflow hosted on n8n. The workflow validates the submission and triggers the email send. It does not retain the submission long-term.
- Analytics. Google (Google Analytics 4), for aggregated traffic analysis. Google may process this data outside the United Kingdom; transfers are covered by Google’s UK-approved data transfer mechanisms.
- Professional advisers. Our accountants, lawyers and insurers, where relevant to a specific issue.
- Authorities. Where we are required to disclose information by law (for example, in response to a valid court order or HMRC request).
We do not sell or rent personal information to anyone.
5. International transfers
Some of the service providers listed above (Google in particular) are based outside the United Kingdom. Where personal information is transferred outside the UK, we rely on the recipient being covered by:
- a UK adequacy decision, or
- the UK International Data Transfer Agreement (or the UK Addendum to the EU Standard Contractual Clauses), or
- another lawful transfer mechanism under UK GDPR.
6. How long we keep it
| Type of information | Retention period |
|---|---|
| Contact form submissions and email correspondence with prospective clients | Up to 24 months from last contact, then deleted unless an engagement has begun |
| Records relating to live or completed engagements | 7 years from the end of the engagement (UK tax/accounting requirement) |
| Analytics data | As configured in Google Analytics 4 — up to 14 months at the user-level, in aggregated form thereafter |
We review retention periods periodically and shorten them where we can.
7. How we protect it
We use reasonable technical and organisational measures appropriate to the kind of information we hold. These include access controls on our systems, encryption in transit (TLS) for the Site and for form submissions, and least-privilege rules for who on the team can read what.
No transmission over the internet and no electronic storage is completely secure. If a personal data breach occurs that is likely to result in a risk to your rights and freedoms, we will notify the Information Commissioner’s Office within 72 hours and, where required, notify you directly.
8. Your rights
Under UK GDPR you have the right to:
- Access the personal information we hold about you
- Rectify information that is inaccurate or incomplete
- Erase information where there is no good reason for us to keep processing it
- Restrict how we process your information in certain circumstances
- Port information you have provided to us, in a structured machine-readable format
- Object to processing based on legitimate interests
- Withdraw consent where we are processing on the basis of consent
To exercise any of these rights, email [email protected]. We will respond within one month. There is no fee, unless your request is manifestly unfounded or excessive.
If you are unhappy with how we have handled your personal information, you can complain to the UK Information Commissioner’s Office at ico.org.uk. We would prefer the chance to put it right first.
9. Changes to this policy
We may update this policy from time to time. The date at the top of the page shows when it was last revised. Material changes will be flagged on the Site.
10. How to contact us
Email [email protected] or write to Wild Sun Ltd, 167-169 Great Portland Street, Fifth Floor, London W1W 5PF, United Kingdom.
Last updated: 25 May 2026.